Exploring Methods and Approaches for Digital Transformation and Innovation Management in Corporate Green Sustainable Development Strategies

Authors

  • Shengxin Ma Shenzhen Wanyusheng Technology Co., Ltd., Shenzhen, 518021, China
  • Chenyang Sun Qingdao Ruijie Intelligent Instrument Co., Ltd., Qingdao, 266061, China
  • Guangjuan Chen Yantai Vocational College, Yantai, 264670, China

DOI:

https://doi.org/10.70767/jmbe.v1i2.239

Abstract

Driven by global sustainable development goals, corporate green sustainable development strategies have become a key pathway for enhancing competitiveness and achieving long-term growth. Digital transformation and innovation management serve as vital forces in modern enterprise development, playing important roles in green sustainable development. This paper systematically explores the roles of digital transformation and innovation management within corporate green sustainable development strategies, providing a detailed analysis of methods and approaches for digital transformation while proposing specific implementation strategies for innovation management. By discussing practical challenges and solutions, this paper offers a systematic and actionable guide for enterprises striving to achieve green sustainable development.

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Published

2024-10-20

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Articles